Where to Sell Your Homemade Lip Gloss

Where to Sell Your Homemade Lip Gloss

With your lip gloss all packaged and ready to go, you now need to find some customers.

Locally

You can choose to sell your lip gloss locally. That means you visit local beauty shops, talk to fellow crafters and attend local events to get the word out about your brand.

The benefit of selling locally is that you’re building a grassroots effort. You’re meeting personally with your clients and you’re getting immediate feedback on your brand and its products.

The downside is, building a brand like this takes a lot of time.

Online

Your other option is to sell your products online. For a little extra, you can create a website and an online store and then market your brand through social media such as Facebook, Instagram and Pinterest.

If you’re not sure how to get a shop started online, then turn to a ready-made marketplace like Etsy to sell your products.

Hybrid

There is also the hybrid option, which can offer the best of both worlds, but also requires more work for you as the small business owner. You can create an online shop, but also attend local events to get the word out about your product.

Conclusion

Whether you sell online, locally or both, a lip gloss business can be a very fulfilling and profitable side hustle.

Your own lip gloss line does not cost a lot of money to start and it’s fairly easy to learn. As you get better and your sales increase, you can increase your production to match.

Like many of the small businesses we feature a lip gloss business can be as much or as little as you want. It all depends on how you fit it into your lifestyle.